The Yeezy Gap Cloud Jacket, which sold out in seconds online, is the result of a 10-year deal between Kanye West and Gap. A lengthy PR campaign preceded its launch with teasers of the jacket appearing on buildings in New York, Chicago, and Los Angeles. Adding to the hype, the jacket was released on June 8th, Kanye West’s birthday. The Yeezy Gap Cloud Jacket is available for preorder from the Gap website.
Image Credit: People
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